Levis Jeans Beyonceacute Ad An Iconic Fashion Collaboration Beyonce X Levi's Campaign Earns 5 Million Media Exposure In 2 Days
This strategic collaboration doesn’t merely showcase stylish denim ensembles — it fundamentally shifts how women’s perspectives are valued in fashion marketing and cultural. Beyoncé may have been shocked she won the grammy award for best album for cowboy carter (her expression said it all), but we were't. The song you hear in the ad is called “levii’s jeans,” a collaboration between beyoncé and post malone.
Beyoncé Levi’s New Advertising Campaign A Closer Look
Through the 1985 launderette ad, they repositioned the levi’s brand as a cultural symbol for this new man, again gaining cultural relevance to a new generation of stylish young. The collaboration with the global superstar breathes new life into classic levi’s ads, blending the brand’s rich heritage with beyoncé’s visionary artistry. From the ribcage wide leg jeans to the braided vest and spade trench coat, beyoncé’s pool hall looks are all.
The music featured in the 2024 levi’s commercial is iconic in its own way:
It’s the merging of two american institutions — the world’s biggest pop star and the iconic jeans brand — both. Levi’s denim is timeless, iconic, and made to be reinterpreted. The sign read, launderette at the top and continued. This collaboration, inspired by the mention of levi’s in beyoncé’s latest album “levii’s jeans”.
On tuesday, the brand posted a slide, and the first image featured a billboard of a woman, presumably beyoncé, wearing levi's. 05.21.2021 by lorena meouchi recommended posts for you That ultimately led to the collaboration, which so far has remade levi’s iconic “launderette” ad from 1985 and “pool hall” from 1991. We're celebrating the 148th anniversary of the original blue jeans that wowed movie stars and presidents alike with a guide to wearing them in style.

Beyoncé Levi’s New Advertising Campaign A Closer Look
Levi’s has teamed up with beyoncé for its latest campaign, which aims to put a modern female spin on the brand's most iconic advertisements.
The album is absolutely amazing and. Set to her track “levii’s jeans” from her latest album cowboy carter, the laundromat scene transforms into a stylish, powerful moment. The first film — inspired by “launderette,” the 1985 ad that famously reignited “i heard it through the grapevine” on the billboard charts — places beyoncé center stage and celebrates the levi’s® brand’s heritage as a. Instead of just washing jeans, beyonce adds a sense of glamour by also washing.
In relation to the collaboration, beyoncé shared that her song levii’s jeans celebrates levi's as a timeless symbol of american fashion, highlighting its enduring appeal. Fans can shop the full. “you call me pretty little thing and i love to turn him on, boy, i’ll let you be my levi jeans, so you can hug that ass all day long,” beyoncé sang on the album’s “levii’s jeans”.
Beyoncé and Levi’s Officially Team Up for New Ad Campaign

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Beyonce x Levi's Ad Campaign Earns 5 Million Media Exposure in 2 Days